Thursday, June 30, 2005

Survey: Most Online Magazines Have Web Only Advertisers

New survey made by International Federation of the Periodical Press (FIPP) show that magazine publishers find new ways for increasing revenues online. Survey show that 54% of submitted web sites are profitable and that 66 percent of consumer magazine websites run ads from advertisers that don't advertise in their print editions which is up from 53 percent two years ago. U.S. Web sites surveyed included companies like Meredith Corporation, PC World Communications, and Readers Digest Association.

You can find more info and download free PDF at http://www.fipp.com/1709

Thursday, June 16, 2005

MarketingSherpa's 10 Best Blogs for 2005

Popular marketing & PR resource MarketingSherpa published the list of 10 best blogs for 2005 voted by Marketing Sherpa subscribers.

And the winners are...

Best individual's blog on the general topic of marketing and advertising
Awarded to: Seth Godin's Blog http://www.sethgodin.com/sg/blog.html
Honorable Mention: Adrants http://www.adrants.com

Best group weblog on the general topic of marketing and advertising
Winner: MarketingVOX http://www.marketingvox.com/
Honorable Mention (Tie): Marketing Genius http://marketinggenius.blogspot.comChurch of the Customer http://www.churchofthecustomer.com

Best PR-topic blog
Winner: Media Guerrilla http://mmanuel.typepad.com/media_guerrilla
Honorable Mention: Strategic Public Relations http://www.prblog.typepad.com

Best B-to-B marketing-topic blog
Winner: Guerrilla Consulting http://guerrillaconsulting.typepad.com/
Honorable Mention: B-to-B Lead Generation Blog http://blog.startwithalead.com/

Best blog on small business marketing
Winner: Duct Tape Marketing http://www.DuctTapeMarketing.com/weblog.php
Honorable Mention: Small Business Trends http://www.smallbusinesses.blogspot.com

Best blog on online marketing
Winner: Chris Baggott's Best Practices in Email http://exacttarget.typepad.com/chrisbaggott
Honorable Mention: Charlotte Li's Blog http://blogs.forrester.com/charleneli/

Also, there are winners for categories Search Marketing, Niche Marketing, non-English Language Blog, Top reader's choice write-in vote.

More info at www.marketingsherpa.com

Saturday, June 11, 2005

Are you a webmaster?

If you are a webmaster, I guess that you are always interested in finding new services and most of all free services that will make your job easier. So here is one of those kind of sites that offer several great and also free services.

In the webmaster tools section at Digital Point you'll find some great services like Google AdSense Charts that generate all sorts of charts with AdSense CSV data export, Google AdSense Sandbox that will show you what Google AdSense will be displayed for any webpage on the Internet, Keyword Suggestion Tool that is very useful for doing Search Engine Marketing (SEM) and Search Engine Optimization (SEO) and many other services.

Wednesday, June 08, 2005

Firefox is not only for geeks

Firefox is the today's fastest growing browser. According to one of the best known research companies related to digital world Nielsen/Netratings more than 2.6 milion people visited Foxfire web site to download this, more and more popular browser. Firefox has the image that it is the most secure browser but there were (and probably there will be more) news that they also had some security flaws. Many analysts predict that there will be more security problems how browser gets bigger marketshare.

At the begining, Firefox was used mostly by the most proficient and informed Internet users and now it is becoming the important browser with the 6% of browser marketshare. This big popularity that Firefox gained in little time since the official release from November, 9, 2004 is because it is highly customizable with skins and because of the SpreadFirefox campaign.